# Digital Engagement
* **Definition:** Initiatives that utilize digital tools and platforms to enhance patient engagement and improve healthcare delivery.
* **Taxonomy:** CTO Topics / Digital Engagement
## News
* Selected news on the topic of **Digital Engagement**, for healthcare technology leaders
* 25.8K news items are in the system for this topic
* Posts have been filtered for tech and healthcare-related keywords
| Date | Title | Source |
| --- | --- | --- |
| 5/27/2025 | [**How much influence does the EHR have on digital tool purchasing?**](https://www.beckershospitalreview.com/healthcare-information-technology/digital-health/how-much-influence-does-the-ehr-have-on-digital-tool-purchasing/) | [[Beckers Hospital Review]] |
| 5/26/2025 | [**Document Storage Software Market Size and Growth: Trends and Opportunities - LinkedIn**](https://www.linkedin.com/pulse/document-storage-software-market-size-growth-trends-hkwbc) | [[Linkedin]] |
| 5/14/2025 | [**Why patient digital engagement is the metric to monitor - Healthcare IT News**](https://www.healthcareitnews.com/news/why-patient-digital-engagement-metric-monitor) | [[Healthcare IT News]] |
| 4/14/2025 | [**Rapid Expansion of Healthcare Outsourcing Market to Reach $662 Billion by 2028, Driven ...**](https://www.newswire.com/news/rapid-expansion-of-healthcare-outsourcing-market-to-reach-662-billion-22551235) | [[Newswire]] |
| 4/1/2025 | [**Medical Software Market is expected to surpass $120 billion by 2034 - Exactitude Consultancy**](https://finance.yahoo.com/news/medical-software-market-expected-surpass-112200753.html) | [[Yahoo Finance]] |
| 2/10/2025 | [**New Research from athenahealth Shows Patient Digital Engagement Tools Deliver Clear Benefits for Practices and Patients, but Adoption Remains Inconsistent**](http://www.businesswire.com/news/home/20250210109109/en/New-Research-from-athenahealth-Shows-Patient-Digital-Engagement-Tools-Deliver-Clear-Benefits-for-Practices-and-Patients-but-Adoption-Remains-Inconsistent/?feedref=JjAwJuNHiystnCoBq_hl-Q-tiwWZwkcswR1UZtV7eGe24xL9TZOyQUMS3J72mJlQ7fxFuNFTHSunhvli30RlBNXya2izy9YOgHlBiZQk2LOzmn6JePCpHPCiYGaEx4DL1Rq8pNwkf3AarimpDzQGuQ==) | [[Business Wire]] |
| 2/10/2025 | [**New Research from athenahealth Shows Patient Digital Engagement Tools Deliver Clear Benefits for Practices and Patients, but Adoption Remains Inconsistent**](http://www.businesswire.com/news/home/20250210109109/en/New-Research-from-athenahealth-Shows-Patient-Digital-Engagement-Tools-Deliver-Clear-Benefits-for-Practices-and-Patients-but-Adoption-Remains-Inconsistent/?feedref=JjAwJuNHiystnCoBq_hl-RLXHJgazfQJNuOVHefdHP-D8R-QU5o2AvY8bhI9uvWSD8DYIYv4TIC1g1u0AKcacnnViVjtb72bOP4-4nHK5ieT3WxPE8m_kWI77F87CseT) | [[Business Wire]] |
| 1/3/2025 | [**In 2025, look for more digital-first patient engagement and data-driven decisions**](https://www.healthcareitnews.com/news/2025-look-more-digital-first-patient-engagement-and-data-driven-decisions) | [[Healthcare IT News]] |
| 12/27/2024 | [**Digital Transformation in Healthcare - 2025 Health IT Predictions**](https://www.healthcareittoday.com/2024/12/27/digital-transformation-in-healthcare-2025-health-it-predictions/) | [[Healthcare IT Today]] |
| 12/27/2024 | [**Middle East Healthcare Transformation Fuels New Opportunities for Technology Developers ...**](https://finance.yahoo.com/news/middle-east-healthcare-transformation-fuels-130000345.html) | [[Yahoo Finance]] |
| 12/19/2024 | [**mHealth Solutions Market Forecast: Insights on Growth Factors and 13.9AGR through 2031**](https://www.linkedin.com/pulse/mhealth-solutions-market-forecast-insights-growth-factors-8vkbe) | [[Linkedin]] |
| 12/19/2024 | [**Patient Engagement Technology Market Structure & Size Analysis with a CAGR of 14.4 ...**](https://www.linkedin.com/pulse/patient-engagement-technology-market-structure-size-analysis-1ukcc) | [[Linkedin]] |
| 12/18/2024 | [**Key Trends Reshaping The Future Of U.S. Healthcare**](https://www.forbes.com/councils/forbesnonprofitcouncil/2024/12/19/key-trends-reshaping-the-future-of-us-healthcare/) | [[Forbes]] |
| 12/13/2024 | [**IT Professional Services Market to Expand by USD 621.4 Billion (2024-2028), Digital ...**](https://www.prnewswire.com/news-releases/it-professional-services-market-to-expand-by-usd-621-4-billion-2024-2028-digital-transformation-drives-growth-ai-powered-report-on-market-trends---technavio-302330772.html) | [[PR Newswire]] |
| 12/12/2024 | [**Health IT Business News - December 12, 2024**](https://www.healthitanswers.net/health-it-business-news-december-12-2024/) | [[Health IT Answers]] |
| 11/29/2024 | [**How To Achieve Success in Healthcare Technology Development - by Ajay Singh - Medium**](https://medium.com/@ajay.singh_91430/how-to-achieve-success-in-healthcare-technology-development-59c69f108771) | [[Medium]] |
| 11/27/2024 | [**Comprehensive Examination of the Healthcare Software As A Service Market - LinkedIn**](https://www.linkedin.com/pulse/comprehensive-examination-healthcare-software-service-bpitc) | [[Linkedin]] |
| 11/25/2024 | [**Digi-Tech Pharma & AI Conference 2025: AI and Genomics Take Center Stage (London ...**](https://www.marketwatch.com/press-release/digi-tech-pharma-ai-conference-2025-ai-and-genomics-take-center-stage-london-united-kingdom-may-28-29-2025-researchandmarkets-com-2a20b074) | [[MarketWatch]] |
| 11/22/2024 | [**The size of the Cloud Technologies in Health Care Market, industry trends, and the 12.3 ... - LinkedIn**](https://www.linkedin.com/pulse/size-cloud-technologies-health-care-marketindustry-trends-mvuye) | [[Linkedin]] |
| 11/20/2024 | [**Mobile Healthcare (mHealth) Solutions Market Growth Outlook 2024-2031 - LinkedIn**](https://www.linkedin.com/pulse/mobile-healthcare-mhealth-solutions-market-growth-outlook-jxfde) | [[Linkedin]] |
| 11/11/2024 | [**Population Health Management Market to Grow by USD 22.55 Billion from 2024-2028 ...**](https://www.prnewswire.com/news-releases/population-health-management-market-to-grow-by-usd-22-55-billion-from-2024-2028--driven-by-rising-adoption-of-healthcare-it-report-with-ai-impact-on-trends---technavio-302300769.html) | [[PR Newswire]] |
| 11/11/2024 | [**5 Hospital Stocks Set to Thrive Amid Robust Industry Trends - Yahoo Finance**](https://finance.yahoo.com/news/5-hospital-stocks-set-thrive-170200996.html) | [[Yahoo Finance]] |
| 9/28/2024 | [**Weekly Roundup - September 28, 2024 - Healthcare IT Today**](https://www.healthcareittoday.com/2024/09/28/weekly-roundup-september-28-2024/) | [[Healthcare IT Today]] |
| 8/14/2024 | [**Continuing Our Investment in Technology, Vaniam Group™ Announces the Hire of Binish ...**](https://www.prnewswire.com/news-releases/continuing-our-investment-in-technology-vaniam-group-announces-the-hire-of-binish-khan-as-svp-of-digital-engagement-302222294.html) | [[PR Newswire]] |
| 7/1/2021 | [**Jefferson Health-backed Tendo Systems gains $50M to digitize patient journey**](https://medcitynews.com/2021/07/jefferson-health-backed-tendo-systems-gains-50m-to-digitize-patient-journey/) | [[MedCity News]] |
## Topic Overview
(Some LLM-derived content — please confirm with above primary sources)
### Key Players
- **CSL Behring**: Utilizes the ON24 platform to enhance healthcare professional engagement and streamline digital marketing efforts.
- **athenahealth**: Provides tools to measure and enhance patient digital engagement, correlating higher engagement with improved financial performance.
- **Deloitte**: A leading consulting firm that offers AI solutions for healthcare, focusing on patient engagement and operational efficiency.
- **Medirex Systems Inc.**: A company specializing in patient identification and digital engagement solutions.
- **PatientsLikeMe**: A consumer engagement platform that allows individuals to track health conditions and connect with others.
- **Health Union**: A healthcare marketing company that acquired Adfire Health to enhance digital engagement solutions and connect healthcare companies with key audiences.
- **MetaPhy Health**: A healthcare technology company focused on enhancing patient engagement through AI-powered voice agents.
- **ActiumHealth**: A partner of MetaPhy Health that aids in improving patient engagement.
- **Ushur**: An AI-powered solution aimed at improving clinical trial efficiency through enhanced participant engagement.
- **Binish Khan**: Newly appointed Senior Vice President of Digital Engagement at Vaniam Group, recognized for her expertise in healthcare technology and digital marketing.
- **Dantech**: An IT consulting leader for health and life sciences, offering innovative IT services to enhance research and healthcare effectiveness.
- **Invoca**: A leader in revenue execution software, focusing on privacy-safe, first-party data to drive conversions and revenue growth.
- **Adfire Health**: Specializes in data-driven digital marketing solutions for healthcare professionals, boasting a database of over 8.3 million records.
- **Accenture**: A major player in healthcare BPO, providing comprehensive solutions and optimizing operations through digitization.
- **Artera**: A company expanding partnerships with federally qualified health centers to improve patient communications in underserved communities.
- **Vaniam Group**: A biopharmaceutical company focused on enhancing digital transformation in the industry.
- **Cognizant**: Focuses on modernization initiatives for strategic client advantages in the healthcare sector.
- **Stanford Medicine Children's Health**: Leading in AI integration for improving patient care and diagnostics.
### Partnerships and Collaborations
- **MetaPhy Health and ActiumHealth**: Collaborating to enhance patient engagement through AI-powered solutions.
- **NTT Data and Amelia**: Partnership focused on developing AI solutions for patient engagement in healthcare.
- **Deloitte and Nvidia**: Partnership to create digital avatars for patient assistance, enhancing healthcare delivery.
- **SEQSTER and PatientsLikeMe**: Partnered to enhance clinical research and patient engagement by integrating health data and providing better health management tools.
- **Fangzhou Inc. with Tencent and Baidu**: Collaborated to enhance chronic disease management and improve digital marketing efficiency.
- **CSL Behring and ON24**: Partnership to provide consistent educational content delivery to healthcare professionals across multiple countries.
- **Artera and Federally Qualified Health Centers**: Expanded partnerships to enhance patient communication in underserved areas.
- **HIMSS and Global Health Equity Week**: Discussing the intersection of privacy, security, and health access.
- **Health Union and Adfire Health**: The merger aims to create a unique dataset combining patient identity graphs with HCP data for integrated omnichannel media planning.
- **Cognizant and Google Cloud**: Collaboration aimed at streamlining healthcare administrative tasks through AI technologies.
- **ISG Research Study**: Information Services Group (ISG) is conducting a study to evaluate digital service providers in healthcare, assisting enterprise buyers in assessing vendor relationships.
- **Mount Sinai Health System and Lisa Stump**: Appointment of a new Chief Digital Information Officer to enhance digital capabilities.
- **Samplemed Group and dacadoo**: Formed a strategic partnership to enhance health data analytics and improve underwriting efficiency in the insurance market.
- **Dantech and AWS**: Dantech partners with AWS to provide advanced technology solutions that streamline operations and improve research capabilities.
- **Ushur and Clinical Trials**: UshurX aims to streamline clinical trials by enhancing participant engagement and reducing staff workload.
- **Providence and Xsolis**: Collaboration to implement AI-driven efficiencies in patient care across multiple hospitals.
- **Becker's Healthcare and UC San Diego**: Collaborating to compile a list of leading children's hospitals in AI implementation.
### Innovations, Trends, and Initiatives
- **Digital Engagement Growth**: The Interactive Patient Engagement Solutions Market is projected to grow significantly, driven by government initiatives and the prevalence of chronic diseases.
- **Patient Digital Engagement Index (PDEI)**: Developed by athenahealth to measure and enhance patient digital engagement through online activities.
- **Patient Engagement Solutions**: The market for patient engagement solutions is expanding, driven by the need for improved health outcomes and consumer-centric care through telehealth and wearable devices.
- **Patient Engagement Technology Market**: Experiencing growth driven by technological advancements, personalized healthcare demand, and value-based care models.
- **Digital Transformation in Healthcare**: Healthcare organizations are increasingly adopting digital blueprints to enhance operational effectiveness, improve interoperability, and streamline processes.
- **Gamification in Healthcare**: Enhancing patient engagement and personalizing healthcare strategies.
- **Wearable Devices**: Increasingly prevalent for continuous health monitoring and remote patient engagement.
- **Telemedicine Expansion**: The telemedicine market is projected to grow as healthcare providers invest in platforms that enhance patient engagement.
- **Telehealth Growth**: Increased prominence during the COVID-19 pandemic, facilitating remote consultations and chronic condition management.
- **AI-Powered Tools**: The integration of AI in healthcare is transforming patient engagement, with tools that enhance symptom assessment and provide personalized advice.
- **Telemedicine**: Accelerated adoption due to COVID-19, improving access to healthcare services, especially in remote areas.
- **Remote Patient Monitoring (RPM)**: Growing sector utilizing IoT devices and telemedicine to enhance patient engagement and reduce costs.
- **AI in Healthcare**: Transforming diagnostics, treatment planning, and patient engagement through advanced analytics.
- **UshurX**: An AI-powered platform designed to enhance clinical trial participant engagement and reduce workload for clinical staff.
- **Patient Access Solutions**: Rapid growth projected at a CAGR of 14.5% from 2024 to 2031, driven by advancements in digital technologies.
- **Population Health Management Tools**: Improving care delivery and coordination, with significant advancements reported in Asia-Pacific and urban Europe.
- **Telemedicine Growth**: Projected CAGR of 24% from 2023 to 2030, driven by convenience and government support.
- **Population Health Management (PHM)**: Strategic approach to enhance health outcomes through data analytics and care coordination.
- **AI and Cloud Computing**: The integration of AI and cloud computing is enhancing doctor-patient coordination and data security, with a focus on improving patient care.
### Challenges and Concerns
- **Regulatory Compliance**: Challenges faced by companies in navigating strict regulations while implementing digital engagement strategies.
- **Data Privacy and Security**: As digital engagement increases, concerns about data privacy and security remain paramount for healthcare organizations.
- **Integration Challenges**: Healthcare organizations face difficulties in integrating new digital tools with existing systems, impacting the effectiveness of digital engagement.
- **Digital Literacy**: Issues related to the ability of patients and providers to effectively use digital health technologies.
- **Workforce Shortages**: The healthcare industry is grappling with workforce shortages, which complicates the implementation of digital engagement strategies.
- **Data Security**: Ongoing concerns regarding data privacy and security in digital health solutions.
- **Data Security and Compliance**: Strict regulations like HIPAA ensure the security of patient information but impose limitations on advanced patient engagement technologies.
- **Integration Issues**: Challenges in integrating new technologies with existing healthcare systems, impacting operational efficiency.
- **Patient Engagement in Clinical Trials**: Low engagement and high recruitment costs in clinical trials remain significant challenges.
- **Interoperability Issues**: Challenges in integrating various healthcare technologies and ensuring data standardization.
- **Technical Debt**: Healthcare organizations struggle with technical debt, which complicates their ability to create effective IT roadmaps that align with business objectives.
- **Cybersecurity Threats**: Increasing threats necessitate robust protection measures in healthcare software development.
- **Implementation Costs**: High costs associated with adopting new technologies, particularly in smaller healthcare institutions.
- **Investment Costs**: High costs for IoT infrastructure and low awareness in low-income countries hinder growth.
- **Labor Shortages and Rising Costs**: The healthcare sector faces systemic labor shortages and rising costs, complicating the management of legacy and new technologies.
## Related Topics
[[Consumer Engagement]]; [[Member Engagement]]; [[Patient Engagement Technologies]]; [[Patient Engagement Technology]]; [[Digital Transformation]]; [[Patient Engagement]]